The concept of friendship day traces back to 1930 with Joyce Hall the founder of Hallmark Cards, Inc. Friendship day was tried and promoted back in the 1920s without a lot of success.
Due to social media, the holiday has been revived and now recognized sharing images on Facebook, Twitter, or Instagram. Asia and India celebrate friendship day more than the popu8lation of the United States. Today is a great day to message a friend and say hey! Thank you for being a great friend.